This webinar explores how AI is changing the way corporate websites are designed, managed and experienced.
From the arrival of AI search to the growing use of AI Chat, the way users discover and engage with corporate content is evolving. At the same time, AI is creating new opportunities for organisations to understand what their audiences are looking for, improve their content and site structure, and rethink the role their website plays.
Date: Thursday 12th November
Time: 9:00-9:30am plus an optional 15 mins for Q&A
Format: Webinar (register here)
During the session, Black Sun's specialists will share our view of where corporate websites are heading in an AI-enabled world and the opportunities this creates for organisations and their users.
In the webinar, we will cover:
With AI influencing both how corporate content is created and how users find and interact with it, this webinar will provide a view of how the corporate website could evolve and the opportunities organisations should be considering.
Black Sun is a global group of strategic advisors, consultants and stakeholder engagement specialists. We believe that brands and businesses can have a big impact on our society – they can shape more ethical practices, build more inclusive communities and deliver more sustainable performance. Ultimately, they can spark positive change in the world.
We partner with visionary companies to define and communicate their purpose, strategy and culture and bring to life their value creation story. Our services and solutions directly address the business-critical concerns of today; best-practice disclosure and accountability through reporting; protecting reputation and building trust with digital communications and helping businesses to effectively communicate their long-term responsibility and sustainability story.
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