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Your Sustainability Section: Are you aiming high or failing fast?



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Building on insights from our Digital Index 2026 research, this webinar explores how organisations can strengthen their sustainability sections to better engage today’s stakeholders.

Date: Thursday 19th November

Time: 9:00-9:30am plus an optional 15 mins for Q&A

Format: Webinar (register here)

Demonstrating impact and credibility

Your sustainability section plays a critical role in building trust, yet translating activity into clear and compelling content remains a challenge.

In this session, we’ll explore where organisations are getting it right, and where there is more to do.

In this webinar, we will:

  • Explore what stakeholders expect today: How expectations around sustainability are evolving and what this means for how organisations communicate real impact
  • Understand what good looks like: Key findings from the Index, including how leading organisations structure and present their sustainability content
  • Showcase best-in-class sustainability experiences: How organisations are communicating impact clearly and bringing their sustainability story to life
  • Focus on building authority in an AI-driven landscape: The growing importance of structured, credible content that supports AI visibility and discoverability
  • Explore the role of broader digital channels: How sustainability content extends beyond the website, including social and wider digital ecosystems
  • Highlight common pitfalls: Where organisations fall short - from unclear narratives to disconnected content
  • Provide practical recommendations: Clear, actionable ways to strengthen your sustainability section and improve engagement

Why attend?

Whether you’re responsible for sustainability, corporate communications, or your wider corporate website, this session will give you fresh perspective on how to strengthen your sustainability experience where it matters most.

As part of our aiming high or failing fast series, this webinar offers practical insight to help you keep pace with evolving stakeholder expectations.


About Black Sun

Black Sun is a global group of strategic advisors, consultants and stakeholder engagement specialists. We believe that brands and businesses can have a big impact on our society  – they can shape more ethical practices, build more inclusive communities and deliver more sustainable performance. Ultimately, they can spark positive change in the world.

We partner with visionary companies to define and communicate their purpose, strategy and culture and bring to life their value creation story. Our services and solutions directly address the business-critical concerns of today;  best-practice disclosure and accountability through reporting;  protecting reputation and building trust with digital communications and helping businesses to effectively communicate their long-term responsibility and sustainability story.



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