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IR Websites
Building investor trust and confidence


A powerful Investor Relations (IR) website is essential to shaping investor confidence and supporting informed decision‑making. It’s your digital first impression, and it matters. 84% of analysts say a poor website can negatively influence investment decisions, making your IR site a direct driver of credibility.

Investor expectations are rising fast. With 50% of retail investors using AI to analyse financial and market information, content must be clear, structured and accessible. With 79% of investors prioritising how companies manage ESG risks and opportunities, transparency is crucial in their investment choices​.


Industry-leading IR websites get the fundamentals right:

  • First impressions count, and your site is often where investors start their evaluation.
  • Transparency builds trust, with easy access to results, presentations and governance information. 
  • Compliance meets communication when regulatory content is paired with intuitive design. 
  • Built to be always on and always ready, performing reliably under peak traffic and scrutiny.

In short, your IR website isn’t just a destination, it’s a strategic asset that drives understanding, confidence and investment outcomes.


What we offer

  • We design and develop fully tailored IR websites that deliver best practice content, clearly articulate your investor narrative, combined with an intuitive user experience with robust technical foundations. Our builds ensure accessibility, performance and compliance across every device.

  • With our long pedigree of producing corporate reports alongside our expertise in digital communications we can also work with you to develop your investor narrative and create a compelling articulation of your investment case.

  • We transform annual and sustainability reports into engaging digital experiences. Our online reporting solutions make complex information easy to navigate, visually compelling and optimised for both investors, search engines and AI.

  • From interactive share price charts to investment calculators, alerts and document libraries, we provide a suite of tools that enhance usability and support investors in their analysis.

  • Our secure, high availability hosting ensures your IR website performs reliably at all times — including on results day — with full redundancy, monitoring and enterprise grade protection.

  • Providing a full managed service, with a world-class CMS to save you time managing IR websites, enhanced security protection, supported by an in-house development team for any bespoke development required.

  • Our analytics dashboards give you clear insight into audience behaviour, investor engagement and content performance. We help you turn data into actionable improvements for your IR communications.

  • We provide tools that identify and segment key visitor groups — including analysts, investors and media — enabling deeper insight into stakeholder interest and behaviour.

  • We optimise your IR content for both traditional search engines and emerging AI driven search experiences. GEO ensures your disclosures, results and narrative are structured so AI tools can accurately surface your information, increasing visibility and improving how investors discover and interpret your content.



Why Black Sun

Our unique expertise and proven track record enables us to deliver award-winning investor relations websites.

  • 01

    Investor & Reporting experience

    We create award-winning websites and reports that go beyond compliance. From analysing stakeholder needs and developing a content strategy to creative storytelling, design and production, we transform your investor communications into strategic communication tools that build investor trust and confidence.

  • 02

    End to end service suite

    We provide an integrated service, providing you with a one stop shop through the design and development ad after go live. We can provide results announcements and wider content management support, analytics and content optimisation for SEO and GEO.

  • 03

    World-class technologies

    With our evolving ecosystem of industry-leading solutions, strategic partnerships, and dedicated tech experts, we empower businesses to leverage technology for more effective engagement with all their different stakeholders.

  • 04

    Service excellence

    IR communications are critical for secure and timely announcements, and we have a relentless pursuit of delivering service excellence whenever you need.

  • 05

    Proven track record

    We have designed, built and manage a suite of corporate and investor websites across the FTSE100, FTSE250 and internationally listed companies for over 20 years.


Looking to refresh your IR website?

Get in touch

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