London, UK - 30th March 2023
The founders of Black Sun Global have launched today the Positive Change Group – a global collective of like-minded specialist agencies with Black Sun at the centre and a shared mission to spark positive change. With headquarters in London, Singapore, and offices worldwide, the group is set to transform the way businesses engage with their customers, employees, investors, and communities worldwide.

“As businesses increasingly recognise that long-term success is dependent on the support and advocacy of their stakeholders – the Positive Change Group will help clients inspire trust, build more positive relations and create sustainable value for the people that matter most to them,”
said David Christopherson, CEO, Positive Change Group.

To deliver on this promise, Positive Change Group agencies will bring together specialist expertise on different aspects of stakeholder advisory and engagement – including brand culture, strategic communications, reporting, ESG advisory, analytics and creative storytelling. Current clients within the Group include major international firms, such as AstraZeneca, Burberry, Diageo, Meta, Olam, Virgin Atlantic and Vodafone.

“We are passionate in our belief that bold and visionary businesses can have a deeper impact on our society – shaping more ethical practices, building inclusive communities and delivering more sustainable performance. By establishing the Positive Change Group, we are on a mission to build the most powerful collective of agencies who share our belief that businesses can make a positive impact on this world,”
said Paul Edison, Chief Creative Officer, Positive Change Group.

"With new strategic acquisitions, and significant investment in our technology platform, we intend to strengthen our collective proposition to the benefit of our clients and our people. Today is just the start – and we’ll have more exciting news ahead as our journey unfolds,”
said David Christopherson, CEO, Positive Change Group. 

About Black Sun

Black Sun Global is a group of strategic advisors, consultants and stakeholder engagement specialists. We partner with visionary companies to define and communicate their purpose, strategy and culture, then activate and engage from the inside-out. Our team of purposeful specialists integrate strategy, analytics, technology and creative storytelling in a way that no others can – because after all, everything we do is about impact – to Spark Positive Change! 

For more information, please contact Black Sun Group Head of Business Development, Naomi Hawkins – [email protected]